Tal took the argan oil-based product back home and soon began selling her signature liquid in apothecary-style, dark amber-tinted glass bottles. Before long, her product, which she dubbed Moroccanoil Treatment, had found an audience. Fast-forward 10 years since that fateful hair appointment and Moroccanoil has since grown into an iconic, multimillion dollar brand that is sold in 65 countries and at , salons worldwide. To commemorate its 10th anniversary, Moroccanoil partnered with Swarovski to produce a limited edition bottle adorned with crystals.
Tal believes that hair care companies will continue to leverage science and innovation to develop new products—as will her own brand. What advice would you give to salon owners about growing their retail with this product? The Hydrating Shampoo from Moroccan Oil is great for all hair types , especially dry hair.
Safe for color-treated hair and made without sulfates, parabens, or phosphates , you can use this shampoo normally and follow it up with the Hydrating Conditioner. Enter Dry Shampoo , which can keep your mane looking fresh for days. This is a go-to product for all hair types and a savior for going a few more days without washing—but not looking like you could grease a pan with your head. Available in two versions , one for dark hair and another for light hair, this protects your color while refreshing oily strands.
This Moroccan Oil product has rice starch that absorbs oil, odor, and removes oil buildup. Spray inches away from the roots of your hair, massage, then brush for fresher strands. Moroccan Oil has a range of styling products loved by consumers at home and in salons. This Moroccan Oil review will focus on their bestselling styling products. The Curl Defining Cream adds extra style and definition to fight frizz for natural, bouncy, and hydrated curls.
Classified as an Intense Curl Cream , you can apply one to two pumps into towel-dried hair and use a diffuser, or let your hair dry naturally. The lightweight Hydrating Styling Cream will make your hair look extra smooth and touchably soft. This leave-in styling cream is great for all hair types and will deeply condition your hair making it appear healthier. Infused with natural Vitamin E and Behentrimonium Chloride , it conditions hair without causing heaviness. Apply one or two pumps to damp or dry hair from mid-length to your ends then blow-dry hair or air dry naturally.
The Dry Texture Spray works on all hair types for a long-lasting hold. Its Zeolite and Resins add texture and hold without the brittle feel that hairsprays provide. Use this product as a finishing spray to add volume or as a prep spray before styling. Simply shake and spray on hair for the perfect tousled look.
Moroccan Oil offers formulas to repair and improve your locks, inside and outside the shower. Their masks, treatments, protectants, and scalp balancing products specifically heal damaged strands for better growth and texture.
The Depositing Mask is a color treatment for those who like to experiment and refresh their color. Note that only temporary color results appear, but overall softer, healthier, and shinier hair remains. Available in 9 colors including Aquamarine, Hibiscus, Lilac, and Rose Gold, be sure to select the tone that matches your color.
Not sure? The brand has an online quiz that can help you. To use, wash and towel dry hair, section off, apply the mask throughout your strands, and let it sit minutes.
Rinse and continue with your normal styling routine. Revive your locks with the Restorative Hair Mask , formulated to repair damage from heat styling, strong treatments, and excessive bleaching. Nourishing ingredients like Shea Butter and Keratin Proteins provide long-lasting effects, but if your hair is beyond repair, try the Intense Hydrating Mask.
Apply a generous amount after shampooing and towel-drying, then thoroughly comb from roots to ends. Leave the mask on for minutes then rinse and condition. For the best experience on our site, be sure to turn on Javascript in your browser.
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Join our newly upgraded loyalty program for exclusive rewards, early access shopping, and more. The original foundation for hairstyling, Moroccanoil Treatment can be used as a conditioning, styling and finishing tool. Moroccanoil co-founder Carmen Tal was miles from home when, after a routine color service gone awry, she experienced the powerful Moroccanoil Treatment while traveling.
As she witnessed the transformation of her hair instantly revitalized, going from damaged to shiny, smooth, manageable, she went on a quest to share the magic of this argan oil hair treatment with women across the globe. What began a decade ago as a single, revolutionary product that pioneered a new category in the beauty industry, has grown into a full line of hair and body products, all infused with nourishing antioxidant-rich argan oil, signature to the brand.
Dedicated to providing the highest quality hair and body products, Moroccanoil has grown into an iconic beauty brand. Ten years ago, Moroccanoil set out to create the proper canvas for all hair care and hairstyling.
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